About Euan....

MadOnAdventure Endurance Coaching




I am an active Ultra Runner, Triathlete and Endurance Coach with over 25 years of coaching experience. Sport has been my passion for as long as I can remember. Whether I am coaching or participating, being involved in Sport makes me smile. I enjoy being outdoors whether running, cycling, swimming, mountaineering, backcountry skiing, sailing, windsurfing & SUPing.

I have competed and coached across a wide variety of sports from Alpine skiing, Windsurfing, Triathlon or Ultra Running to name a few.

I have worked as a University Lecturer and Coach Educator and Assessor.  I have had the privilege of working with people starting their sports journey through to helping athletes set World Records, complete amazing personal endurance challenges, to GBR Athletes who have achieved both Olympic and World Champion success. 

I have worked with Sport’s National Governing Bodies as a consultant advising on improving performance and retention in youth sport, contributed to "Running Fitness" & "Men's Running Magazine". I have written articles on those must-do events, to understanding ultra-running race psychology, through to Product Testing/Reviewing and Captaining Endurance Race Teams for Magazine Competition Winners. My diverse sporting background has allowed me to excel as a coach. I believe in efficient high-quality training that fits around everyday life. Less is more! 

I am a European Ambassador for Hoka One One Running Shoes

I have to say a special thank you to three people that have massively impacted my running journey. Firstly is Graham who started Lakeland Trails and who is to blame for my trail running passion, the second is Georgie from Alton Sports who found me a shoe that has allowed me to run some mad adventures, and lastly, my wife Sally who allows me to play. To all of you, I am eternally grateful.

Our Mission

Be the best you can be!